Cracker Barrel Brings Brunchin’ at the Barrel Pop-Up to Bonnaroo Music & Arts Festival

Who’s hungry for breakfast – and lunch?

For us, brunch isn’t just a meal. It’s an event. A chance to connect, enjoy each other’s company, and experience something special. We think that’s worth sharing and celebrating.

And do you know what can make Brunch even better? Music!

Music has always been a part of who we are. It’s one more way we can welcome people to our table.

That’s why we’re excited to serve some Cracker Barrel care to a whole new generation of guests in a fun new way with “Brunchin’ at the Barrel.” We are hitting the road this summer, appearing at a handful of festivals offering homestyle food, fun, games, and extra surprises, Cracker Barrel style.

We kicked off Brunchin’ at the Barrel right in our backyard at the Bonnaroo Music & Arts Festival in Manchester, TN, and we can honestly say it rocked!

Here are some of the highlights.

Brunchin’ at Bonnaroo

Bonnaroo attendees were greeted with some Cracker Barrel care at our colorful pop up where they could connect with us and other music fans, relax in rockers, play on oversized checkerboards, test their peg game skills in a high stakes giant peg game tournament, and of course, eat!

Brunchin' at the Barrel Cracker Barrel Bonnaroo Pop Up

We served over 6,000 of our NEW Pancake Tacos that will be hitting our Brunch menu lineup this Fall. (Yes, Pancake Tacos!) Golden buttermilk pancakes wrapped in a farm-fresh egg, topped with bacon, and drizzled with 100% Natural Syrup. They were a big hit!

Festivalgoers were also treated to nostalgic sweets like our rock candy sticks and a special musical performance by Christone “Kingfish” Ingram on our very own Cracker Barrel stage.

Brunchin' at the Barrel Cracker Barrel Bonnaroo Candy Sticks

They also had the chance to win limited edition festival merchandise designed exclusively for brunch lovers, like charming bucket hats, belt bags, pins and other Cracker Barrel goodies.

Brunchin' at the Barrel Cracker Barrel Sunny Side Up Bucket Hat

Brunchin' at the Barrel Cracker Barrel Bonnaroo Waist Bag Brunch

Here’s a fun highlight reel from our first-ever Bonnaroo appearance.


Festival lovers got a taste of Cracker Barrel Care at our first-ever Bonnaroo! #crackerbarrel #bonnaroo #POV #musicfestival

♬ Down the Bayou – Black and Grey

Discover a New Brunch Favorite

Our NEW brunch menu items take some of your classic favorites and give them a delicious new twist like our Biscuit Benny. We cut our classic buttermilk biscuit in half and top it with your choice of thick-sliced bacon, smoked sausage, Impossible™ sausage, sugar-cured or country ham with over-easy eggs, and a creamy hollandaise sauce. Then we finish it off with a savory sprinkle and tomato green onion blend and serve it with your choice of two breakfast sides.

Cracker Barrel Biscuit Benny

Or try our NEW Steak n’ Egg Hashbrown Casserole. Signature Hashbrown Casserole griddled and layered with Colby Cheese, scrambled eggs, with choice of hickory smoked Bacon or Sirloin Steak Tips, topped with crispy fried onions, diced tomatoes, and green onions. Served with Buttermilk Biscuits.

Cracker Barrel Steak n' Egg Hashbrown Casserole

Looking for a zesty morning pick-me-up? Try our NEW Bloody Mary* or Mimosa and pair it with a sweet and savory Homestyle Chicken n’ French Toast meal for the perfect Brunch combination.

Cracker Barrel Homestyle Chicken n' French Toast Brunch Combo Breakfast & Lunch Menu

You can also order these and other Brunch meals now at CrackerBarrel.com for easy pickup or delivery.

Thanks to all our Bonnaroo guests that visited with us. We had a great time serving up some care for you!

Brunchin' at the Barrel Cracker Barrel Bonnaroo Summer 2023

We can’t wait to see you on the road this Summer, whether soaking up the sun with us at a nearby festival or making us your pitstop during your travels.

Why? Because we love you a brunch!

*At participating locations only. 21 and older. Please drink responsibly.

Cracker Barrel Lifestyle

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